
01An hour elsewhere.
A business of your own.
Reservation-based venues with one-hour experiences. A model designed to keep staffing and rent costs low, organising work around booked sessions.
Explore Meta Escape↗
META
BUSINESS AUTOMATION WITH ARTIFICIAL INTELLIGENCE
The ONLY ones in Italy with VR software designed by us.
We design AI-powered automation to connect your tools, handle repetitive tasks and organise information. Custom solutions built around the way your business works.
01 / TWO FORMATS. ENDLESS POSSIBILITIES.
Two ways to experience VR and run your business: Meta Escape by reservation, Mex Play walk-in. The same team and our own technology.

01Reservation-based venues with one-hour experiences. A model designed to keep staffing and rent costs low, organising work around booked sessions.
Explore Meta Escape↗
02Walk-in venues: come in and play, including short 10-minute sessions. A format for highly visible locations with plenty of foot traffic.
Explore Mex Play↗
FROM IDEA TO EXPERIENCE
We start with your everyday work: identifying tasks to automate and defining the steps, integrations and checks they need. We build a solution that fits your processes and refine it with your team.
VALUE FOR YOUR BUSINESS
If every enquiry means reading, copying data and updating several tools, the process deserves attention. We use AI where it helps, with clearly defined steps and checks.
Automations to prepare information, classify requests and connect activities that currently require manual intervention.
Email, documents, CRM and business software can exchange data where your process needs it.
We define approvals, exception handling and tracking, distinguishing steps that can proceed from those requiring review.
FROM NEED TO SOLUTION
We assess frequency, time spent and pain points to choose a first process whose usefulness can be tested.
We combine rules, software connections and AI for classification, data extraction, summaries and draft preparation.
We test agreed examples, define checks and make errors or requests that need manual handling visible.
HOW WE WORK
Tell us about your business, tools and priorities. We identify the problem to solve and agree on the project scope.
We share the structure, features and proposal, then develop in stages with opportunities to review the work.
We test the key journeys, support the rollout and agree on ongoing support and future development.
THE NEXT STEP
Describe a process, how often you perform it and the tools involved. We identify a practical starting point.
BEFORE YOU CHOOSE
We can often start with existing software. We verify access and integration options before defining the solution.
We agree on the level of autonomy. Sensitive steps can require approval and exception handling appropriate to the process.
We start with volume, time spent and the desired outcome. Development, third-party services and usage costs are clarified in the proposal.
AI IN EVERYDAY WORK
Organise emails and enquiries, classify contacts and draft replies for review: a workflow built around your team.
Extract information from documents, summarise content and organise data in the systems you already use.
Connect CRM, business software and applications to update information and trigger the next steps in your workflow.
META ESCAPE / OUR LOCATIONS
From northern cities to Sardinia and Sicily: Meta Escape already has 13 locations across 8 Italian regions. An established network to build your project on.
The next place on the map could be yours.
THE META ESCAPE AND MEX PLAY MANAGEMENT PLATFORM
Both formats have a management platform developed by us. Monitor games, bookings and employees, with detailed statistics across every area of the business. The information you need, in one place.
THE COMPLETE PICTURE
Sessions and gameplay activity
Scheduling and organisation
Staff management and monitoring
Detailed business analysis
02 / WEBSITES · BUSINESS SOFTWARE · APPS · AI AUTOMATION · MARKETING
We build custom websites, business software and applications. We automate business processes with AI and support your company with marketing. Services for our VR venues and businesses in every sector.
Explore what we can build
If visitors cannot understand your offer or how to contact you, an opportunity is lost. We design the journey from interest to enquiry around what your business offers.
Spreadsheets, messages and disconnected tools make progress hard to track. We build business software around your processes to make work clearer and better coordinated.
An app creates value when it makes an important action easy. We help identify the essential features and build a useful experience for customers, colleagues or partners.
Publishing content alone is not enough. You need a clear offer, a defined audience and a route to an enquiry. We connect marketing activity to your commercial goals.
If every enquiry means reading, copying data and updating several tools, the process deserves attention. We use AI where it helps, with clearly defined steps and checks.
03 / WORLDS DEVELOPED BY OUR TEAM

04 / FROM IDEA TO FIRST HEADSET
With VR software designed and developed by us. Behind Meta Escape and Mex Play is our own team: we create the experiences, write the software and support your business.
FOR VR VENUES. FOR EVERY BUSINESS.
Give your business visibility: our marketing service is available to Meta Escape, Mex Play and independent businesses.
THE NEXT STORY STARTS WITH YOU
Meta Experiences develops the Meta Escape and Mex Play virtual reality entertainment formats, with proprietary games and management software. We also create websites, business software, applications, AI business automation and marketing services for independent companies.
Meta Escape centres operate by reservation with one-hour experiences and an approach focused on staffing and rent costs. Mex Play is a walk-in format offering sessions as short as 10 minutes, designed for visible locations with high foot traffic. Both use software developed by our team.
Choose a service and complete the form with your name, email and project details. For Meta Escape and Mex Play, include your preferred city and budget range. Our team uses this information to discuss a tailored proposal.